Wednesday, March 3, 2010

David Rohm's Brilliant Self-Promotional Mailers




I received these self promotional mailers the other day from a designer named David Rohm. 

Now we all know how welcoming we are to unsolicited e-mails—but these just grabbed me because of their simplicity and unique positioning. This guy, whom I don't know, but look forward to meeting, has written and designed what I think are some of the best self-promotional mailers that I've ever seen.

Simple, bold grab you by the eyeballs typography, and messaging that can't be beat. In the first ad at the top (I realize it's hard to read the small type) but David is offering a 30 day, no cost free trial of his creative services. 

In the second he's saying: "Graphic Design is all about me"--cut on dotted line, rotate 180 degrees. This is funny & inventive stuff here. He's captured the stereotypical weakness that designers are known for, and used it as another grabber with the "rotate 180 degrees to form "We".

The third is another take on the free for 30 days offer using the current financial mess as a platform for the idea. 

So, if anyone reading this knows of anyone looking for a brilliant designer (and writer) call: David Rohm (412) 200-2724; davidcreative@comcast.net


1 comment:

James E. Moran said...

Hey Dennis,

Nice selection of work by someone other than you! A new feature of your ever-brilliant blog. I enjoyed your commentary especially. Keep up the cool bloggin' brother.

Jim